Kay on stage, pink blazer, stage lights

Your podcast shouldn't
just sound good.
It should make you money.

Whether you're behind the mic or sitting in the guest seat, I'll show you how to turn podcast conversations into clients, collaborations, partnerships, authority and revenue.

Because downloads are lovely.
ROI is better.

For podcast hosts, podcast guests and business owners ready to make their conversations work harder.

I'm Kay Suthar
Global Podcast Monetisation
Strategist, Speaker & Author
FEATURED IN
NBC CBS ABC Fox News Yahoo Finance iTunes Amazon Fire TV Roku Channels Manhattan Neighborhood Network London Daily News Startups Magazine Business Mondays Business Age Corporate Vision Media And The City Footprint.tv One Tribe Magazine Brand Runway BB
100
Podcast interviews
booked in 60 days
5+ YEARS
Building & running a
specialist video podcast
agency
INTERNATIONAL
Speaker & podcast
strategist
AUTHOR
Published author &
thought leader
MEDIA
Featured across
international media
Real experience.
Real results.
I don't teach podcast theory.
I've built businesses, relationships and opportunities through conversations.
Kay in the studio at the mic, neon sign behind

Can I say something
slightly controversial?

The podcast industry has been
measuring the wrong bloody thing.

Downloads.
Followers.
Chart positions.
Subscribers.
Views.
They're useful numbers.
But there's another number
I'm far more interested in:
What has your podcast
actually DONE for your business?
Clients?
Introductions?
Partnerships?
Sponsorship?
Speaking
opportunities?
Authority?
Revenue?
You can have 50,000 downloads
and make £0.
Or you can have 500 of the right people
listening and build a very profitable business from it.
That's the conversation
I'm here to change.
DISCOVER HOW →

NICE PODCAST. BUT WHAT DID IT ACTUALLY DO?

£5,000
Sponsorship
secured before the
podcast even launched.
5,636
Downloads
generated within
three months.
0 → 823
YouTube subscribers
grown from
scratch.
40%
Increase in
brand engagement.
And that's before we start counting the clients, introductions, collaborations, partnerships and opportunities that conversations can create.
Your podcast
isn't just content.
It's a business asset.
SEE HOW I CAN HELP →

THIS ISN'T SOMETHING
I JUST TEACH.

It's the world I live in.

I've spent years behind microphones, on stages, in podcast studios, building communities, creating partnerships and helping business owners understand that the real value of podcasting often happens outside the download numbers.

I interview. I'm interviewed.
I build. I speak. I connect.
I create opportunities.

I turn conversations
into results.

Kay on the Impact Live stage Kay in a two-chair interview Kay speaking, arms open, red light Kay with a guest at an event, lanyards Kay presenting to a seated audience Kay laughing at the studio desk

RIGHT. WHAT ARE WE ACTUALLY TRYING TO DO?

You don't need another generic podcast course. You need the right strategy for where you are now and where you're trying to go.

Kay hosting at her desk
I HOST
A PODCAST
I've already got the microphone. Now I want it to make me money.
I'M A PODCAST HOST →
Kay smiling, red jacket, guest seat
I WANT TO BE
A PODCAST GUEST
I want to use podcast guesting to build authority, relationships, leads and opportunities.
I WANT TO GET GUESTING →
Kay standing, arms crossed, dark backdrop
I WANT TO
LAUNCH A PODCAST
If I'm doing this,
I'm doing it properly.
I WANT TO LAUNCH →
Kay writing in a notebook, branded mug

THERE'S A REASON I'M OBSESSED
WITH VIDEO PODCASTING.

I studied British Sign Language and saw the podcast industry wasn't including everyone. Audio-only podcasting was leaving an entire community out of the conversation. That became one of the reasons I championed video podcasting and built a specialist video podcast agency.

But after more than five years inside the industry, I spotted another problem. People were creating podcasts... without ever asking what those podcasts were actually supposed to achieve.

So I changed direction.

My mission:
More relationships.
More opportunities.
More impact.
Yes... more money.
Before you record another episode...

WANT 17 WAYS YOUR PODCAST
COULD MAKE YOU MONEY?

And no, "get millions of downloads and hope Spotify sends you a cheque" isn't one of them.

I've put together 17 practical ways to monetise a podcast – including opportunities most podcast hosts aren't even thinking about.

Whether you've got 50 listeners, 500 or 50,000, there's probably money sitting inside your podcast ecosystem that you're currently missing.

17 Ways To Monetise A Podcast — Kay Suthar
Free guide!

DON'T JUST TAKE MY WORD FOR IT.

Real people.
Real results.
NICOLA LACEY
"
"Kay helped me secure a £5,000 sponsorship before my podcast even launched!"
NICOLA LACEY
Entrepreneur & Podcast Host
DONNA MITCHELL
"
"In 3 months we hit 5,636 downloads and grew our YouTube channel from 0 to 823 subscribers."
DONNA MITCHELL
Podcast Host
SAMUEL GREEN
"
"My brand engagement increased by 40% and the right people started finding me."
SAMUEL GREEN
Entrepreneur & Author
ALEX RIVERA
"
"Kay changed how I looked at podcasting completely. It's now one of our biggest revenue channels."
ALEX RIVERA
Business Coach
JENNY C. COHEN
"
"I applied for one of the biggest stages in the US with limited speaking experience — and got accepted on the strength of my podcast. Kay always said that if I kept releasing episodes, the invitations would come. That was my goal all along."
JENNY C. COHEN
Dancer & Coach
JANE ANDERSON
"
"My podcast ranked #178 in the Self-Improvement category in the UK during the very first week of launch—I couldn't believe it!"
JANE ANDERSON
Entrepreneur

PODCASTING IS BETTER WHEN YOU'RE NOT DOING IT ALONE.

PodRoom members talking at an event
THE PODROOM
A community for podcast hosts and guests to connect, collaborate and create opportunities.
JOIN THE COMMUNITY →
Kay working through a plan with a client
VIP STRATEGY DAY
One focused day mapping your podcast to the outcomes your business actually needs.
BOOK A VIP DAY →
Kay on a one-to-one coaching call
ONE TO ONE COACHING
Direct access to me, working on your podcast, your positioning and your revenue.
WORK WITH ME ONE TO ONE →

WHAT IS YOUR NEXT
PODCAST CONVERSATION WORTH?

A client?
A partnership?
A sponsor?
A speaking
opportunity?
A referral?
An introduction
that changes
your business?

You won't know until you start being strategic about who you're talking to, why you're talking to them and what happens after the microphone switches off.

STOP SIMPLY MAKING PODCASTS.
START MAKING YOUR PODCAST WORK.

Kay seated with branded mug, smiling